Have you ever stood outside of your building or store and thought, “How can I make this look better than the one beside it?”
Making the color of the walls brighter and adding bigger, bolder signs might do the trick. However, don’t you think that that’s trying too hard? Today, you should take inspiration from science and the environment.
Commercial Landscaping
Studies show that stores with landscaping and window displays have a positive influence on the mood of customers. At the same time, landscaping provides an opportunity to design your business and make it look unique.
Now, not all landscaping companies in the USA offer commercial landscaping because not every state or county has businesses with space for landscaping. However, commercial landscaping services are common in places like Terre Haute, Indiana and Dallas, Texas, so you should consider them if you live nearby.
Meanwhile, when choosing a service provider, you should look for a company that has a wide range of services. On top of maintaining your landscaping, see if they offer irrigation solutions, multi-site services, and snow management. This way, you can get the most out of your investment.
Keep Your Outdoors Clean
The next thing that you need to do after having an impressive commercial landscape is to keep your outdoors clean. Not only will this be good for the environment, but it will also leave a good impression on your potential clients or customers. However, it’s not like it’s your fault that people keep throwing their trash near or in front of your establishment, right?
So what you can do to at least prevent the garbage from getting out of hand is to place a garbage bin outside if there isn’t one yet. Additionally, you can also have a janitor to clean the surrounding area and dispose of the trash properly.
Use the Right Colors
While there is still an ongoing study about the effects of color on the emotions of consumers, experts have already discovered that colors do stimulate the perceptions of people. One study in the Journal of Experimental Psychology claimed that blue, green, and purple hues were the most attractive colors, while yellow and yellow-green were the least.
So how can you use this to your advantage? Well, you have two choices. First, you can elevate the luring greens of your landscape by adding flowers or ornamentals that have the most pleasurable colors. Just keep in mind, however, that ornamental plants are seasonal. Understand that they need additional care or maintenance.
Second, you can use these colors to accentuate your business establishment with outdoor paint. This will last longer than ornamental plants, but you will still need to have the walls cleaned and repainted after a few years to keep the colors vibrant.
Use the Environment to Your Advantage
This time, you need to consider that your clients or customers will judge the book by its cover. Therefore, make the most out of whatever option you have to make the outside of your business look better than everyone else. That’s how you use the environment to your advantage and stand out.
